One integrated platform.
From intake to Load out.

White-label technology that runs your entire operation—in your brand—from first lot to final settlement.

Laptop frame
Auction data on laptop

Offering

Three Core Products

Building
Laptop icon
Storefront word

A branded storefront that keeps your listings and customer experience under your roof.

StoreFront

Plugin for the auction company's existing website. Five modules (Event Calendar, Inventory Listings, Customer Portal, White-Label Mobile Bidding App, Retail). Everything in BackOffice appears on StoreFront instantly.

a very long hallway with some lights on
Icon for Backoffice
Back office word

A connected core platform that simplifies auction operations — from intake to settlement.

BackOffice

Five modules (InnovA: Go, CRM, Inventory, Accounting, Auction Management) plus activity-driven Notifications. Handles the full auction lifecycle — consigning through invoicing and consigner settlement.

Bidding using a cellphone
Bidding icon
Bidding word

Bridges live auction energy with online reach.

Bidding

Simulcast auctions, virtual online auctions, and live event tools. All connected to BackOffice and StoreFront.

Offering

Three Core Products

Building
Laptop icon
Storefront word

A branded storefront that keeps your listings and customer experience under your roof.

StoreFront

Plugin for the auction company's existing website. Five modules (Event Calendar, Inventory Listings, Customer Portal, White-Label Mobile Bidding App, Retail). Everything in BackOffice appears on StoreFront instantly.

a very long hallway with some lights on
Icon for Backoffice
Back office word

A connected core platform that simplifies auction operations — from intake to settlement.

BackOffice

Five modules (InnovA: Go, CRM, Inventory, Accounting, Auction Management) plus activity-driven Notifications. Handles the full auction lifecycle — consigning through invoicing and consigner settlement.

Bidding using a cellphone
Bidding icon
Bidding word

Bridges live auction energy with online reach.

Bidding

Simulcast auctions, virtual online auctions, and live event tools. All connected to BackOffice and StoreFront.

Offering

Three Core Products

Building
Laptop icon
Storefront word

A branded storefront that keeps your listings and customer experience under your roof.

StoreFront

Plugin for the auction company's existing website. Five modules (Event Calendar, Inventory Listings, Customer Portal, White-Label Mobile Bidding App, Retail). Everything in BackOffice appears on StoreFront instantly.

a very long hallway with some lights on
Icon for Backoffice
Back office word

A connected core platform that simplifies auction operations — from intake to settlement.

BackOffice

Five modules (InnovA: Go, CRM, Inventory, Accounting, Auction Management) plus activity-driven Notifications. Handles the full auction lifecycle — consigning through invoicing and consigner settlement.

Bidding using a cellphone
Bidding icon
Bidding word

Bridges live auction energy with online reach.

Bidding

Simulcast auctions, virtual online auctions, and live event tools. All connected to BackOffice and StoreFront.

bottom view photography of curtain wall building
Storefront icon and word

The Foundation of Independence.

Your inventory. Your domain. Your buyers.

Turn your website into your most powerful selling tool. StoreFront puts your branded catalog, bidding experience, and customer portal on your own domain — so buyers come to you, not a marketplace.

Cars to be auctioned on a laptop screen

Most auction companies don't even list inventory on their own site — they just link out to a marketplace. We put your full catalog on your storefront, including what's coming soon, so buyers come to you first.

Five modules included:
  • Auction event calendar
    Event Calendar

    Upcoming auctions, always visible. Fewer "when's your next auction?" calls.

  • Auction app
    White-Label App

    Your brand in the App Store and Google Play. One tap, every time.

  • Inventory listings
    Inventory listing
    Inventory Listings

    Searchable, filterable catalog with watch lists, "Coming Soon" items, and automated buyer notifications.

  • Retail listings
    Retail

    Fixed-price and make-an-offer selling between events or for items that don't fit an auction format.

  • InnovA customer portal
    Customer Portal
    Customer Portal

    Self-service hub for invoices, payments, tax documents, and profiles. Buyers do it themselves. Your staff gets the time back.

Ipad outline
Auctions you can trust image

Why it matters

Marketplaces own the buyer relationship. StoreFront puts it back where it belongs — with you.
Always Synced

Automatic sync from BackOffice. No export, no delay. Competitors require manual syncing between back office and website.

Your Data

White-label ownership of all buyer data. Marketplaces retain that data as their own.

Notifications

Notification engine built in (Twilio + SendGrid), included in subscription.

Early Interest

"Coming Soon" captures buyer interest before the catalog is complete.

Multi-Location Ready

Multi-location support with location-specific loadout, preview hours, payment terms.

A Mobile App That's Yours

Put your auction company on your buyers' home screens with a white-label app built under your brand — not a marketplace's.

Self-Service Payments

Self-service portal reduces DSO and admin overhead. Buyers pay faster when they can pay themselves.

If It's Not on Your Site, It Doesn't Exist to Google

Every listing on your storefront is SEO-ready — meaning buyers searching for your inventory find your company, not someone else's.

bottom view photography of curtain wall building
Storefront icon and word

The Foundation of Independence.

Your inventory. Your domain. Your buyers.

Turn your website into your most powerful selling tool. StoreFront puts your branded catalog, bidding experience, and customer portal on your own domain — so buyers come to you, not a marketplace.

Cars to be auctioned on a laptop screen

Most auction companies don't even list inventory on their own site — they just link out to a marketplace. We put your full catalog on your storefront, including what's coming soon, so buyers come to you first.

Five modules included:
  • Auction event calendar
    Event Calendar

    Upcoming auctions, always visible. Fewer "when's your next auction?" calls.

  • Auction app
    White-Label App

    Your brand in the App Store and Google Play. One tap, every time.

  • Inventory listings
    Inventory Listings

    Searchable, filterable catalog with watch lists, "Coming Soon" items, and automated buyer notifications.

  • Retail listings
    Retail

    Fixed-price and make-an-offer selling between events or for items that don't fit an auction format.

  • InnovA customer portal
    Customer Portal

    Self-service hub for invoices, payments, tax documents, and profiles. Buyers do it themselves. Your staff gets the time back.

Ipad outline
Auctions you can trust image

Why it matters

Marketplaces own the buyer relationship. StoreFront puts it back where it belongs — with you.
Always Synced

Automatic sync from BackOffice. No export, no delay. Competitors require manual syncing between back office and website.

Your Data

White-label ownership of all buyer data. Marketplaces retain that data as their own.

Notifications

Notification engine built in (Twilio + SendGrid), included in subscription.

Early Interest

"Coming Soon" captures buyer interest before the catalog is complete.

Multi-Location Ready

Multi-location support with location-specific loadout, preview hours, payment terms.

A Mobile App That's Yours

Put your auction company on your buyers' home screens with a white-label app built under your brand — not a marketplace's.

Self-Service Payments

Self-service portal reduces DSO and admin overhead. Buyers pay faster when they can pay themselves.

If It's Not on Your Site, It Doesn't Exist to Google

Every listing on your storefront is SEO-ready — meaning buyers searching for your inventory find your company, not someone else's.

bottom view photography of curtain wall building
Storefront icon and word

The Foundation of Independence.

Your inventory. Your domain. Your buyers.

Turn your website into your most powerful selling tool. StoreFront puts your branded catalog, bidding experience, and customer portal on your own domain — so buyers come to you, not a marketplace.

Cars to be auctioned on a laptop screen

Most auction companies don't even list inventory on their own site — they just link out to a marketplace. We put your full catalog on your storefront, including what's coming soon, so buyers come to you first.

Five modules included:
  • Auction event calendar
    Event Calendar

    Upcoming auctions, always visible. Fewer "when's your next auction?" calls.

  • Auction app
    White-Label App

    Your brand in the App Store and Google Play. One tap, every time.

  • Inventory listings
    Inventory Listings

    Searchable, filterable catalog with watch lists, "Coming Soon" items, and automated buyer notifications.

  • Retail listings
    Retail

    Fixed-price and make-an-offer selling between events or for items that don't fit an auction format.

  • InnovA customer portal
    Customer Portal

    Self-service hub for invoices, payments, tax documents, and profiles. Buyers do it themselves. Your staff gets the time back.

Ipad outline
Auctions you can trust image

Why it matters

Marketplaces own the buyer relationship. StoreFront puts it back where it belongs — with you.
Always Synced

Automatic sync from BackOffice. No export, no delay. Competitors require manual syncing between back office and website.

Your Data

White-label ownership of all buyer data. Marketplaces retain that data as their own.

Notifications

Notification engine built in (Twilio + SendGrid), included in subscription.

Early Interest

"Coming Soon" captures buyer interest before the catalog is complete.

Multi-Location Ready

Multi-location support with location-specific loadout, preview hours, payment terms.

A Mobile App That's Yours

Put your auction company on your buyers' home screens with a white-label app built under your brand — not a marketplace's.

Self-Service Payments

Self-service portal reduces DSO and admin overhead. Buyers pay faster when they can pay themselves.

If It's Not on Your Site, It Doesn't Exist to Google

Every listing on your storefront is SEO-ready — meaning buyers searching for your inventory find your company, not someone else's.

a long hallway with glass doors leading to another room
Back office icon and word

The Engine Behind Everything

Do the work once. It's done everywhere.

BackOffice handles the full auction lifecycle — from consigning an item to settling with the consigner — with 90% of the repetitive work automated. Everything flows instantly to StoreFront and Bidding Platforms. No copy-paste, no spreadsheets, no rework.

Innova backend

Think of it like getting five employees without hiring anyone. We build in 90% automation — we set the defaults so the system does the repetitive work for you.

Five modules included:
Innova system on a phone

Featured

InnovA:Go

Inventory Write-Up & Cataloging App

Mobile cataloging app. Any device, any browser, no download. Templates ensure consistent write-ups regardless of who's in the field. Unlimited photos, auto-named and auto-watermarked. Offline capable.

Consistent catalogs, every time — no matter who's in the field.

  • Unlimited photos and videos
    Auto-named, auto-ordered, auto-resized, auto-watermarked. All media uploads to BackOffice and appears on StoreFront instantly. No renaming, no resizing, no manual upload step.

  • Offline capability
    Holds data locally and uploads automatically when connectivity restores. Works anywhere — remote yards, rural farmland, mountain locations.

  • VIN decoder (Data One)
    Built into the workflow. Scan or enter any VIN for titled assets, auto-populates year/make/model/trim. Included in subscription.

  • Structured write-up reports
    Buyer-facing reports on the StoreFront mirror the template, giving buyers consistent, comparable information across every item. Consistency builds trust, and trust drives bids.

InnovA CRM
CRM

Know your people — across every auction, every role, every dollar.

Account-based (not event-based). One record per buyer across all auctions and roles. Your buyer data belongs to you — a sellable asset marketplaces keep for themselves.

InnovA inventory
Inventory

Your inventory is your business.
Make it work harder.

Persistent inventory that lives beyond a single event. Unsold items carry forward with full write-up, photos, and bid history. Zero rework.

InnovA accounting
Accounting

One invoice. Every channel.
No guesswork.

Buyer invoices and consigner settlements — handled natively. Configurable fees, automated payouts, one invoice across all buying channels. Avalara sales tax included.

Auction management software
Auction Management

Your inventory is your business.
Make it work harder.

Real-time event dashboard, automated catalog building, one-click post-auction invoicing, and third-party marketplace exports in minutes.

Ipad outline
InnovA backoffice software on display

Why it matters

Most platforms handle clerking and push everything else to external tools. BackOffice does it all — connected, automated, and audit-ready.
a long hallway with glass doors leading to another room
Back office icon and word

The Engine Behind Everything

Do the work once. It's done everywhere.

BackOffice handles the full auction lifecycle — from consigning an item to settling with the consigner — with 90% of the repetitive work automated. Everything flows instantly to StoreFront and Bidding Platforms. No copy-paste, no spreadsheets, no rework.

Innova backend

Think of it like getting five employees without hiring anyone. We build in 90% automation — we set the defaults so the system does the repetitive work for you.

Five modules included:
Innova system on a phone

Featured

InnovA:Go

Inventory Write-Up & Cataloging App

Mobile cataloging app. Any device, any browser, no download. Templates ensure consistent write-ups regardless of who's in the field. Unlimited photos, auto-named and auto-watermarked. Offline capable.

Consistent catalogs, every time — no matter who's in the field.

  • Unlimited photos and videos
    Auto-named, auto-ordered, auto-resized, auto-watermarked. All media uploads to BackOffice and appears on StoreFront instantly. No renaming, no resizing, no manual upload step.

  • Offline capability
    Holds data locally and uploads automatically when connectivity restores. Works anywhere — remote yards, rural farmland, mountain locations.

  • VIN decoder (Data One)
    Built into the workflow. Scan or enter any VIN for titled assets, auto-populates year/make/model/trim. Included in subscription.

  • Structured write-up reports
    Buyer-facing reports on the StoreFront mirror the template, giving buyers consistent, comparable information across every item. Consistency builds trust, and trust drives bids.

InnovA CRM
CRM

Know your people — across every auction, every role, every dollar.

Account-based (not event-based). One record per buyer across all auctions and roles. Your buyer data belongs to you — a sellable asset marketplaces keep for themselves.

InnovA inventory
Inventory

Your inventory is your business.
Make it work harder.

Persistent inventory that lives beyond a single event. Unsold items carry forward with full write-up, photos, and bid history. Zero rework.

InnovA accounting
Accounting

One invoice. Every channel.
No guesswork.

Buyer invoices and consigner settlements — handled natively. Configurable fees, automated payouts, one invoice across all buying channels. Avalara sales tax included.

Auction management software
Auction Management

Your inventory is your business.
Make it work harder.

Real-time event dashboard, automated catalog building, one-click post-auction invoicing, and third-party marketplace exports in minutes.

Ipad outline
InnovA backoffice software on display

Why it matters

Most platforms handle clerking and push everything else to external tools. BackOffice does it all — connected, automated, and audit-ready.
a long hallway with glass doors leading to another room
Back office icon and word

The Engine Behind Everything

Do the work once. It's done everywhere.

BackOffice handles the full auction lifecycle — from consigning an item to settling with the consigner — with 90% of the repetitive work automated. Everything flows instantly to StoreFront and Bidding Platforms. No copy-paste, no spreadsheets, no rework.

Innova backend

Think of it like getting five employees without hiring anyone. We build in 90% automation — we set the defaults so the system does the repetitive work for you.

Five modules included:
Innova system on a phone

Featured

InnovA:Go

Inventory Write-Up & Cataloging App

Mobile cataloging app. Any device, any browser, no download. Templates ensure consistent write-ups regardless of who's in the field. Unlimited photos, auto-named and auto-watermarked. Offline capable.

Consistent catalogs, every time — no matter who's in the field.

  • Unlimited photos and videos
    Auto-named, auto-ordered, auto-resized, auto-watermarked. All media uploads to BackOffice and appears on StoreFront instantly. No renaming, no resizing, no manual upload step.

  • Offline capability
    Holds data locally and uploads automatically when connectivity restores. Works anywhere — remote yards, rural farmland, mountain locations.

  • VIN decoder (Data One)
    Built into the workflow. Scan or enter any VIN for titled assets, auto-populates year/make/model/trim. Included in subscription.

  • Structured write-up reports
    Buyer-facing reports on the StoreFront mirror the template, giving buyers consistent, comparable information across every item. Consistency builds trust, and trust drives bids.

InnovA CRM
CRM

Know your people — across every auction, every role, every dollar.

Account-based (not event-based). One record per buyer across all auctions and roles. Your buyer data belongs to you — a sellable asset marketplaces keep for themselves.

  • Linked Companies
    Multiple entities per account (e.g., John Smith the individual + Smith Ranch the business). All linked so staff see the full picture without jumping between events or screens — buyer balances, consigner balances, transaction history, everything.

  • Flagging and collections
    Accounts can be flagged or blacklisted. Internal and collection notes tracked per account and surfaced on reports.

  • Tax document management
    Digital storage with automated expiration tracking and renewal notifications. Audit protection that paper-based systems can't touch.

  • Automatic account creation
    Registrations from any channel (StoreFront, mobile app, marketplace import) create accounts automatically. Duplicate detection by email on imports.

  • Role-based permissions
    The title clerk sees only titles. The accounting person sees only financials. The owner sees everything.

InnovA inventory
Inventory

Your inventory is your business.
Make it work harder.

Persistent inventory that lives beyond a single event. Unsold items carry forward with full write-up, photos, and bid history. Zero rework.

  • Persistent inventory
    Items live beyond a single event. Unsold inventory retains its full record — write-ups, photos, videos, bid history, everything — and moves to the next event or to retail with zero rework. No re-entering data, no re-uploading photos, no rebuilding listings from scratch.

  • Categories, product families, and packages
    Categories group items for buyers on the StoreFront (Agriculture, Construction, Trucks). Product families define item types with default settings (tax, title, fees, GL codes). Packages track consigner agreements, commissions, and settlement status. Items can belong to multiple categories and flow across events or retail.

  • Workflow icons
    Visual status per item: title received, lien verified, write-up complete, listed online. Green when done. At a glance, the team knows what's ready and what's not across the entire catalog. No printed checklists, no "did anyone check on that dozer?" conversations.

  • "Coming Soon"
    Items appear on StoreFront before fully cataloged. Buyers add to watch lists and get notified as information uploads — capturing interest before the catalog is complete.

  • Multiple input methods
    BackOffice, spreadsheet import, or InnovA:Go. All feed the same record. Product family defaults automate 90% of configuration.

InnovA accounting
Accounting

One invoice. Every channel.
No guesswork.

Buyer invoices and consigner settlements — handled natively. Configurable fees, automated payouts, one invoice across all buying channels. Avalara sales tax included.

  • Configurable fee structures: Buyer's premium, marketplace fees, transaction fees, admin fees, title fees, CC processing, storage, custom fees. Each taxable or non-taxable, mapped to GL accounts. Automatable by product family — set once, runs every time.

  • Consigner settlements: Tracks proceeds, commissions, liens, title status. Auction house paid first, lien holders second, consigner last. System blocks payout until buyer has paid — built-in protection against paying out uncollected funds.

  • Purchase inventory P&L: Per-item profit and loss for items the auction company owns. Gross margin visibility across commissions, buyer fees, transaction fees.

  • Revenue summary: By fee type, event, account, time period.

Auction management software
Auction Management

Your inventory is your business.
Make it work harder.

Real-time event dashboard, automated catalog building, one-click post-auction invoicing, and third-party marketplace exports in minutes.

  • Event types
    Simulcast (live + online), online only, or live (no online bidding). Multiple concurrent events. Third-party marketplaces addable. Per-event settings: reserves, prebidding, provider bidder ranges and fees.

  • Event dashboard
    Real-time view of registered attendees, pre-bid activity, watch list engagement, and inventory status.

  • Catalog builder — 90% automated by lot type (grouped by family, sorted by year/make/model). Final 10% is drag-and-drop. Auto-assigned lot numbers with missing/duplicate detection. Hundreds of lots in minutes, not hours.

  • Marketplace exports — Complete files (data, descriptions, image URLs) for multiple marketplaces. Minutes to generate, even 2,500+ lots. Refreshable daily.

  • Post-auction — "Invoice All" generates every buyer invoice and sends notifications in one click. Consigner statements in the same workflow. Hammer drop to buyer notification in clicks, not hours.

Ipad outline
InnovA backoffice software on display

Why it matters

Most platforms handle clerking and push everything else to external tools. BackOffice does it all — connected, automated, and audit-ready.
bottom view photography of curtain wall building
Bidding icon and word

Built for the Way Auctioneers Actually Work

Live, virtual, hybrid — your event, your rules.

Auction events where milliseconds matter deserve infrastructure that doesn't flinch. Run simulcast, online-only, or live events at scale — thousands of bidders, real-time streams across the globe — with everything flowing back into BackOffice when it's over

Wheel Dozer for Auction

Run your event on InnovA, on a marketplace, or both. Tools built for auctioneers.

  • Simulcast auction in action

Featured

Simulcast Auctions

Inventory Write-Up & Cataloging App

Live, in-person auctions with simultaneous online bidding. Third-party marketplaces can all be active on the same event, each running on their own platform, with InnovA as the central hub for consolidation.

Your simulcast can have multiple marketplace listings and your white label all active at the same time. They each run their own platform, but everything comes back into InnovA — registrations, results, invoicing.

Virtual online auction
Virtual Online

Timed online-only events with pre-bidding, outbid alerts, and automatic extensions.

Live auction tools
Live Auction Tools

Registration, clerking, checkout, and on-screen lot display. Zero-training temp staff can step in on auction day.

Third-party market place bidding in action

Why it matters

True hybrid — white-label bidding alongside third-party marketplaces in the same event, with sub-second latency and millisecond simulcast response times.
Online Bidder Verification
Identity Verified

Email, phone, and credit card verified before any online bid

Auto-Flagged

Unverified buyers flagged automatically

Override Ready

Auction company can override at any time

Less Risk

Fewer deadbeats, fewer chargebacks

bottom view photography of curtain wall building
Bidding icon and word

Built for the Way Auctioneers Actually Work

Live, virtual, hybrid — your event, your rules.

Auction events where milliseconds matter deserve infrastructure that doesn't flinch. Run simulcast, online-only, or live events at scale — thousands of bidders, real-time streams across the globe — with everything flowing back into BackOffice when it's over

Wheel Dozer for Auction

Run your event on InnovA, on a marketplace, or both. Tools built for auctioneers.

  • Simulcast auction in action

Featured

Simulcast Auctions

Inventory Write-Up & Cataloging App

Live, in-person auctions with simultaneous online bidding. Third-party marketplaces can all be active on the same event, each running on their own platform, with InnovA as the central hub for consolidation.

Your simulcast can have multiple marketplace listings and your white label all active at the same time. They each run their own platform, but everything comes back into InnovA — registrations, results, invoicing.

Virtual online auction
Virtual Online

Timed online-only events with pre-bidding, outbid alerts, and automatic extensions.

Live auction tools
Live Auction Tools

Registration, clerking, checkout, and on-screen lot display. Zero-training temp staff can step in on auction day.

Third-party market place bidding in action

Why it matters

True hybrid — white-label bidding alongside third-party marketplaces in the same event, with sub-second latency and millisecond simulcast response times.
Online Bidder Verification
Identity Verified

Email, phone, and credit card verified before any online bid

Auto-Flagged

Unverified buyers flagged automatically

Override Ready

Auction company can override at any time

Less Risk

Fewer deadbeats, fewer chargebacks

bottom view photography of curtain wall building
Bidding icon and word

Built for the Way Auctioneers Actually Work

Live, virtual, hybrid — your event, your rules.

Auction events where milliseconds matter deserve infrastructure that doesn't flinch. Run simulcast, online-only, or live events at scale — thousands of bidders, real-time streams across the globe — with everything flowing back into BackOffice when it's over

Wheel Dozer for Auction

Run your event on InnovA, on a marketplace, or both. Tools built for auctioneers.

  • Simulcast auction in action

Featured

Simulcast Auctions

Inventory Write-Up & Cataloging App

Live, in-person auctions with simultaneous online bidding. Third-party marketplaces can all be active on the same event, each running on their own platform, with InnovA as the central hub for consolidation.

Your simulcast can have multiple marketplace listings and your white label all active at the same time. They each run their own platform, but everything comes back into InnovA — registrations, results, invoicing.

  • Virtual Ringman
    Command central for simulcast. Moves lots to the block, accept online bids, register floor bids, Easily follow an auctioneer's increments, create choice/times-the-money lots. One screen drives the entire operation. Millisecond response times for simultaneous floor and online bidding.

  • Auctioneer Board
    Heads-up display during simulcast. Lot info, reserve, market value, internal shoot numbers, online viewers, registered attendees. Flashes blue on incoming white-label bids so an auctioneer never misses an online bid.

  • Presenter Board 
    Connected to Virtual Ringman. Auto-follows the auction — new lot on the block, display updates instantly with scrolling photos/video. Consistently reported as buyers' favorite feature.

  • Messenger
    In-auction chat between online bidders and auction personnel. Standalone page or from Virtual Ringman screen.

  • Real-Time Media Streaming
    Live video and audio streamed to online bidders with sub-second latency. Sources can be tested and configured before going live, reducing day-of technical issues.

Virtual online auction
Virtual Online

Timed online-only events with pre-bidding, outbid alerts, and automatic extensions.

  • Auctioneer View
    Command central for online auctions. Start/stop the event, manage bidders and bids in real time.

Live auction tools
Live Auction Tools

Registration, clerking, checkout, and on-screen lot display. Zero-training temp staff can step in on auction day.

  • Event Kiosk
    Event Kiosk for live events. Designed so anyone — temp staff, volunteers, family — can handle registration, invoicing, and payment on auction day with zero training. Add stations as you need them — no bottlenecks.

  • Clerk Board
    Line-by-line entry of hammer prices and bidder numbers. Automatically clerks the lot and sells the item. Supports choice groups, times-the-money, house numbers. Correct buyer's premium applied automatically by bidder range. Clerked lots flow straight into Accounting — no export, no reconciliation.

  • Presenter Board
    Displayed on digital screens at the venue, showing lot photos and information. Two versions available. Keeps the audience informed as lots move through the auction.

  • Printable Catalog
    Preformatted PDF auction catalog pulled directly from BackOffice data for physical handouts at live events.

Third-party market place bidding in action

Why it matters

True hybrid — white-label bidding alongside third-party marketplaces in the same event, with sub-second latency and millisecond simulcast response times.
Online Bidder Verification
Identity Verified

Email, phone, and credit card verified before any online bid

Auto-Flagged

Unverified buyers flagged automatically

Override Ready

Auction company can override at any time

Less Risk

Fewer deadbeats, fewer chargebacks

Integrations & Included Services

  • Avalara

    Sales Tax Automation

    Auto-applies correct rate by item location. Multi-state/jurisdiction. Comptroller reports via Avalara account. Included.

    Alvara logo
  • Data One

    VIN Decoder

    Scan/enter VIN, auto-populates year/make/model/trim for titled assets. Included.

    dataOne logo
  • Equify Financial

    Buyer Financing

    Make money on what your buyers finance. Offer financing directly through StoreFront with 1% back on every financed purchase. Bank letters of guarantee from Equify.

    Equify Financial logo
  • Marketplace Exports

    Complete files for Equipment Facts, Proxy Bid, Bid Spotter, Sandhills/ATG. Data, descriptions, image URLs. Minutes to generate even for 2,500+ lots.

    Complete export files for major marketplace platforms. Data, descriptions, image URLs. Minutes to generate even for 2,500+ lots.

    geometric shape digital wallpaper
  • Marketing & Analytics Compatibility

    StoreFront integrates into the existing website, so all existing marketing and analytics tools keep working. Full flexibility over your stack.

    gray and black laptop computer on surface
  • Twilio & SendGrid

    Notifications

    SMS + email powering all automated communications: outbid alerts, invoices, auction reminders, watch lists, tax expirations, buyer conversion campaigns. Included.

    SendGrid logo
    twilio logo

Integrations & Included Services

  • Avalara

    Sales Tax Automation

    Auto-applies correct rate by item location. Multi-state/jurisdiction. Comptroller reports via Avalara account. Included.

    Alvara logo
  • Data One

    VIN Decoder

    Scan/enter VIN, auto-populates year/make/model/trim for titled assets. Included.

    dataOne logo
  • Equify Financial

    Buyer Financing

    Make money on what your buyers finance. Offer financing directly through StoreFront with 1% back on every financed purchase. Bank letters of guarantee from Equify.

    Equify Financial logo
  • Marketplace Exports

    Complete files for Equipment Facts, Proxy Bid, Bid Spotter, Sandhills/ATG. Data, descriptions, image URLs. Minutes to generate even for 2,500+ lots.

    geometric shape digital wallpaper
  • Marketing & Analytics Compatibility

    StoreFront integrates into the existing website, so all existing marketing and analytics tools keep working. Full flexibility over your stack.

    gray and black laptop computer on surface
  • Twilio & SendGrid

    Notifications

    SMS + email powering all automated communications: outbid alerts, invoices, auction reminders, watch lists, tax expirations, buyer conversion campaigns. Included.

    SendGrid logo
    twilio logo

Integrations & Included Services

  • Avalara

    Sales Tax Automation

    Auto-applies correct rate by item location. Multi-state/jurisdiction. Comptroller reports via Avalara account. Included.

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  • Data One

    VIN Decoder

    Scan/enter VIN, auto-populates year/make/model/trim for titled assets. Included.

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  • Equify Financial

    Buyer Financing

    Make money on what your buyers finance. Offer financing directly through StoreFront with 1% back on every financed purchase. Bank letters of guarantee from Equify.

    Equify Financial logo
  • Marketplace Exports

    Complete files for Equipment Facts, Proxy Bid, Bid Spotter, Sandhills/ATG. Data, descriptions, image URLs. Minutes to generate even for 2,500+ lots.

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  • Marketing & Analytics Compatibility

    StoreFront integrates into the existing website, so all existing marketing and analytics tools keep working. Full flexibility over your stack.

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  • Twilio & SendGrid

    Notifications

    SMS + email powering all automated communications: outbid alerts, invoices, auction reminders, watch lists, tax expirations, buyer conversion campaigns. Included.

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    twilio logo
Vacuuming money

See what marketplace dependency actually costs you

Send us your buyer export. We'll analyze your data and show you exactly what you're paying in marketplace fees, shared buyer access, and unmeasured marketing. No sales pitch. Just your numbers.

Takes 10 minutes. Results in 48 hours.

Vacuuming money

See what marketplace dependency actually costs you

Send us your buyer export. We'll analyze your data and show you exactly what you're paying in marketplace fees, shared buyer access, and unmeasured marketing. No sales pitch. Just your numbers.

Takes 10 minutes. Results in 48 hours.

Vacuuming money

See what marketplace dependency actually costs you

Send us your buyer export. We'll analyze your data and show you exactly what you're paying in marketplace fees, shared buyer access, and unmeasured marketing. No sales pitch. Just your numbers.

Takes 10 minutes. Results in 48 hours.

Vacuuming money
See what marketplace dependency actually costs you

Send us your buyer export. We'll analyze your data and show you exactly what you're paying in marketplace fees, shared buyer access, and unmeasured marketing. No sales pitch. Just your numbers.

Takes 10 minutes. Results in 48 hours.